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Schools Train in Principles and Methods of Marketing Their Schools

Author Amy GreenPosted on November 21, 2022November 21, 2022Categories FACE News

The third annual Marketing Boot Camp was held at FACE on November 10-11, 2022.  The purpose of this important workshop is to assist new and existing schools to better identify and demonstrate their distinctive as Principle Approach centers of learning in their greater communities.  The Marketing Boot Camp is part of the FACE Leading Schools Program, an exciting initiative which supports school leaders as they establish and grow Principle Approach schools that will endure for generations to come. FACE currently serves more than 40 Principle Approach schools in various stages of growth and development.

The Boot Camp faculty, with decades of experience in school marketing, included Dr. Carole Adams, Dr. Max Lyons, Dr. Mike Myers, and Carey Woodruff of FACE, along with Lisa Becker, Jill Diffenderfer, and Karol Hasting of Dayspring Christian Academy, a FACE Demonstration School near Lancaster, PA.

The 16 Boot Camp attendees from across the nation received training in the principles and methods of marketing their schools effectively.  These school leaders left with a huge supply of innovative ideas, many new tools and models, and with their own customized marketing plan.

“I enjoyed hearing about Remember America and Mike’s history of the radio spots and what it’s grown into. Inspiring!”

“Creating font, logo, and website information was beneficial and the importance of excellence. So helpful!”

“Enjoyed the one on one time to work on materials while in the presence of the leaders.”

Attendees of the Marketing Boot Camp

Topics covered during the two-day event were:

  • Marketing Biblically
  • The Vision-Mission-Marketing Connection
  • The Strategic School Logo and Branding
  • Social Media Outreach with Excellence
  • The Admission Process from First Contact to Family Enrollment Interview
  • Re-Recruitment Basics that Yield Great Results
  • Mission-based Event Planning and Management
  • The Vital Role of the School Head in Marketing
  • Creating Your Marketing Plan and a Marketing Calendar

For more information about the FACE Leading Schools Program, contact Dr. Mike Myers at mike@face.net.

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  • Home
    • About Us
    • Our Mission
      • A Three-Part Plan to Stop America’s Decline and Restore our Biblical Heritage.
    • Our Founders
    • Our Board of Directors
    • Our Staff
    • How to reach us
    • Follow Us
  • Learn
    • Principle Approach® Master Teacher Certification Program
      • The Foundation Course
      • The Application Course
      • The Exhibition Course
      • The Foundation Course Independent Study
    • Lessons in Liberty 2024-25 Series
    • The Principle Approach®
    • Renewing the Mind for Teaching and Learning Online Course
    • Teaching Resources and Tools
    • Principled Studies Groups
      • Principled Studies Group Directory
      • Principled Studies Group Essential Resources
      • Principled Studies Group Additional Resources
    • The Hall-Slater Library and Teaching Center
    • Commonwealth Community
    • Leading Schools Program
      • Leading Schools Program Inquiry
      • Demonstration Schools Directory
      • FACE Marketing Bootcamp
    • Schoolhouse Tutors
  • Ministry
    • Ministry Overview
    • Christian Home
    • Christian Church
    • Christian School
      • StoneBridge School
      • Dayspring Christian Academy visit
    • International
      • Medellin, Colombia
      • Namibia
      • Uganda
      • AECEP Sao Paulo, Brazil
      • Mazatlan, Mexico
    • Christian Education Initiative
    • Luminaries
    • Like-minded Ministries
  • Giving
    • Donate now
    • FACE Reports and Fundraising Letters
    • Partner with us
    • The impact of your generosity
  • Events
  • Subscribe
  • Shop
    • Store
    • Order FREE Resource Catalogue
    • Homeschooling Resources
    • Curriculum Guides
    • Noah Webster’s 1828 American Dictionary of the English Language
      • Should I be teaching more?
    • The Red Books
    • Principled Studies Group Essential Resources
    • Self-Teaching Courses in the Principle Approach
    • Every Child a Promise
    • Webliography for Historical Research
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